PROJECT CONCEPT

Fash-Society is a fashion gaming app targeting to a community of fashion enthusiasts, to enrich their fashion shopping experiences by connecting M-commerce and Brick-and-Mortar store. It is a role-play game in which players will create their own characters in a fictional setting. Players will act on the characters' roles within a narrative, either through completing different challenges and tasks, or exploring in the game and in the real world, or through a process of structured decision-making regarding the development of the characters.